[Text|High-tech LED reporter Yue Mengdi] Since the beginning of this year, all LED companies have begun to improve the channel network, product research and development, supply chain system and terminal brand building. In the midst of a hustle and bustle, the LED lighting industry has entered a new development cycle.
Some people have rivers and lakes, the thirteenth high-tech LED summit forum Guangfa "hero posts", LED "people in the rivers and lakes" gathered together, after the generous speeches of representatives from various sub-sectors, everyone sat down and discussed A new "weapon" in the rivers and lakes - intelligent lighting.
“The current so-called intelligent lighting solutions are similar, and winning in the details is the key.†Peng Pu, director of research and development of Kegu Power, believes that with the rising demand for energy conservation and environmental protection, LED lighting technology continues to break through, as well as Internet technology and With the development of fiber optic cable, the smart home lighting industry will become the focus of the entire LED lighting, and usher in rapid development.
As an integral part of smart cities, intelligent lighting has been popularized among users with the support of national policies and the continuous advancement of entrepreneurs. In the view of Hu Jun, chairman of Guangju Intelligent, to do intelligent lighting, the most basic thing to satisfy is: user experience is good, light decay is low, and longevity is long. These are the basic hard requirements.
"The most important thing is the experience." Li Zhaohua, deputy general manager of Mingwei Electronics, also agreed with the above views. He believes that LED people need to take the smart lighting market seriously. From the perspective of Ming Micro's focus on driver ICs, although it has been technically possible, the operating market for smart lighting is not yet mature. "The future of smart lighting needs to rely more on the popularity of the Internet of Things." In Li Zhaohua's view, the drive is not difficult, the difficulty is the idea and marketization.
In fact, smart lighting and smart lighting are not the same, accounting for less than 10% in smart cities. The most direct aspect of intelligent lighting is that it must meet the needs of customers. After upgrading to smart lighting, it is a complex and huge system. "Wisdom is not just lighting, but application in all aspects." Liu Heng, general manager of Zhongheng Paiwei, said that smart lighting is more based on the development of communications, IT technology and Internet of Things, not just It is only limited to the intelligent control of the power supply.
Jiang Guangjun, deputy general manager of the domestic center of Tongfang Youyou, who holds the same point of view. In his view, smart lighting, smart city is a big concept, not only lighting, but also in the security, traffic lights and other aspects of life, applied in all aspects of the scene. Jiang Guangjun mentioned that smart cities test the system compatibility and big data processing capabilities provided by a company.
Intelligent lighting, smart city, pay attention to human lighting. For SMEs, it may be too high for the time being. For the small and medium-sized sects in the LED rivers and lakes, the sword of intelligence can't be bright, and can only make a fuss about the brand and cost.
"The biggest problem for China's current enterprises is to follow suit." Zhu Zuhuan, special assistant to the chairman of Langneng Electric, pointed out that the degree of homogenization is too high, which seriously hinders the development of the original ability of enterprises. “Many times you can see some big brands and small brands of products, this is not a good phenomenon.†Zhu Zuhuan said that the biggest difference between foreign companies is the strong self-pursuit of brand characteristics, and Chinese companies at this point There is a long way to go."
The lack of original ability directly caused many lighting companies to face the price competition in the LED market. Does a lower price mean greater market share? Can a lower price have a better price/performance ratio? Low prices are dangerous for some powerful companies, but they are also opportunities. Do a good job in products and services. "In terms of sunshine lighting, we have already prepared for the low-cost war." Ma Jianxing, deputy general manager of Sunshine Lighting China, is full of confidence and will be able to do cost-effective with strong support. Going up, living and developing in the competition, sunshine lighting is not awkward.
In fact, China's smart home market is still in its infancy. From the perspective of future development, with the gradual reduction of prices, smart homes will initially move from a professional market to a mass market and tend to be civilian. But for the moment, it is the urgent need for LED companies to do the work of deepening the subdivision of the field, doing a good job of products and services, and achieving the best price/performance ratio.
Some people have rivers and lakes, the thirteenth high-tech LED summit forum Guangfa "hero posts", LED "people in the rivers and lakes" gathered together, after the generous speeches of representatives from various sub-sectors, everyone sat down and discussed A new "weapon" in the rivers and lakes - intelligent lighting.
“The current so-called intelligent lighting solutions are similar, and winning in the details is the key.†Peng Pu, director of research and development of Kegu Power, believes that with the rising demand for energy conservation and environmental protection, LED lighting technology continues to break through, as well as Internet technology and With the development of fiber optic cable, the smart home lighting industry will become the focus of the entire LED lighting, and usher in rapid development.
As an integral part of smart cities, intelligent lighting has been popularized among users with the support of national policies and the continuous advancement of entrepreneurs. In the view of Hu Jun, chairman of Guangju Intelligent, to do intelligent lighting, the most basic thing to satisfy is: user experience is good, light decay is low, and longevity is long. These are the basic hard requirements.
"The most important thing is the experience." Li Zhaohua, deputy general manager of Mingwei Electronics, also agreed with the above views. He believes that LED people need to take the smart lighting market seriously. From the perspective of Ming Micro's focus on driver ICs, although it has been technically possible, the operating market for smart lighting is not yet mature. "The future of smart lighting needs to rely more on the popularity of the Internet of Things." In Li Zhaohua's view, the drive is not difficult, the difficulty is the idea and marketization.
In fact, smart lighting and smart lighting are not the same, accounting for less than 10% in smart cities. The most direct aspect of intelligent lighting is that it must meet the needs of customers. After upgrading to smart lighting, it is a complex and huge system. "Wisdom is not just lighting, but application in all aspects." Liu Heng, general manager of Zhongheng Paiwei, said that smart lighting is more based on the development of communications, IT technology and Internet of Things, not just It is only limited to the intelligent control of the power supply.
Jiang Guangjun, deputy general manager of the domestic center of Tongfang Youyou, who holds the same point of view. In his view, smart lighting, smart city is a big concept, not only lighting, but also in the security, traffic lights and other aspects of life, applied in all aspects of the scene. Jiang Guangjun mentioned that smart cities test the system compatibility and big data processing capabilities provided by a company.
Intelligent lighting, smart city, pay attention to human lighting. For SMEs, it may be too high for the time being. For the small and medium-sized sects in the LED rivers and lakes, the sword of intelligence can't be bright, and can only make a fuss about the brand and cost.
"The biggest problem for China's current enterprises is to follow suit." Zhu Zuhuan, special assistant to the chairman of Langneng Electric, pointed out that the degree of homogenization is too high, which seriously hinders the development of the original ability of enterprises. “Many times you can see some big brands and small brands of products, this is not a good phenomenon.†Zhu Zuhuan said that the biggest difference between foreign companies is the strong self-pursuit of brand characteristics, and Chinese companies at this point There is a long way to go."
The lack of original ability directly caused many lighting companies to face the price competition in the LED market. Does a lower price mean greater market share? Can a lower price have a better price/performance ratio? Low prices are dangerous for some powerful companies, but they are also opportunities. Do a good job in products and services. "In terms of sunshine lighting, we have already prepared for the low-cost war." Ma Jianxing, deputy general manager of Sunshine Lighting China, is full of confidence and will be able to do cost-effective with strong support. Going up, living and developing in the competition, sunshine lighting is not awkward.
In fact, China's smart home market is still in its infancy. From the perspective of future development, with the gradual reduction of prices, smart homes will initially move from a professional market to a mass market and tend to be civilian. But for the moment, it is the urgent need for LED companies to do the work of deepening the subdivision of the field, doing a good job of products and services, and achieving the best price/performance ratio.
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