China's auto market, the compact SUV market segment has always been a battleground for the military, Roewe RX5, Chuanqi GS4 and other independent brands and Honda CR-V, Angkewei and other joint venture brands directly fight to fight. Recently, in the most fierce battlefield of independent joint ventures, a new confrontation has attracted attention.
On the occasion of the anniversary test, Roewe will launch a new Roewe RX5 20T automatic Internet Zhizun version, but it coincides with the old rival new CR-V just completed the replacement, this time the old rivals will be facing the front, the two tigers fight Who will be the ultimate winner?
The results can explain a lot of things. The Roewe RX5 has achieved many brilliant results in the year since it was listed in July last year: less than 2 weeks after the market, the Internet model orders exceeded 10,000; in the first month of listing, nearly 10,000 vehicles were delivered; To 14,000 vehicles; sales in October have broken 20,000.
Since the first half of this year, the heat has not been reduced. According to official data, Roewe RX5 has sold nearly 200,000 yuan on the first anniversary of its listing. In addition, more than 70% of the models are Internet versions of 148,800 yuan to 168,800 yuan, which broke the joint venture. The brand has a monopoly in the SUV segment of the 15-20 million class.
They all said that they want to hit the iron hot, so Roewe RX5 launched the Roewe RX5 20T automatic Internet smart version, officially announced price of 158,800.
CR-V's dominance in the market of 15-20 million yuan need not be said. Under the overall trend of independent brand power is not as good as joint venture brand, independent brands can only create products with higher competitiveness.
The same is true for the Roewe RX5, which is based on the Roewe RX5 20T automatic Internet smart version, with the addition of matrix full LED headlights, smart anti-pinch electric tailgate, 7-inch interactive virtual Instrumentation, front and rear integrated side air curtains, 360° panoramic image configuration, etc. A 150,000-class SUV model is equipped with a high-end configuration commonly found on the 300,000-class model. The rich functions and configurations create a high “price ratioâ€. I have to say that my sincerity is full.
In addition, the Roewe RX5 will be able to bite a large market from the joint venture brand in one year, which proves its solid "power". (The former is Roewe RX5 and the latter is CR-V)
Roewe RX5 can be said to be the "ambition" of SAIC's own initiative. From the perspective of Yan value, the appearance of the model adopts the family's new design language, the overall fashion movement, the change of the low-end image of the original model, and the appearance of the idea of ​​the mean. The design is suitable for consumers' aesthetics at all ages. Since the second generation CR-V was officially listed in China in 2004, it has been changed over the past three years. It can be said to be a "male-class" model, although classic but no more new ideas are Its biggest fatal injury, the overall appearance of the new generation CR-V has not changed much from the previous generation, and consumers are inevitably subject to aesthetic fatigue.
In addition to the appearance, CR-V has no obvious advantage over the Roewe RX5 through comparison of various data.
Consumers choose SUVs as nothing more than a bigger space. Chinese consumers especially value "big". In terms of body size, the new CR-V has a length, width and height of 4,585/1855/1679mm and a wheelbase of 2,660mm. The RX5's length, width and height are 4545*1855*1719mm and the wheelbase is 2700mm. The new CR-V is only longer than the Roewe RX5, and the longer wheelbase makes the Roewe RX5's rear space perform better. .
In terms of power, they have their own strengths. They also choose the comparison of their respective mid-high models. Roewe is of course a 20T automatic Internet Zhizun version with a price of 158,800 yuan, while the new generation CR-V is priced at 203,800 yuan. 1.5T fashion version, Roewe RX5 is equipped with SAIC "blue core" high-efficiency power, 20T cylinder center-mounted direct-injection turbocharged engine, with 7-speed dual-clutch transmission, maximum power 124 kW, maximum torque 250 Nm, 100 The fuel consumption is 6.8 kilometers, while the CR-V is equipped with a 1.5T turbocharged engine. It is equipped with a CVT continuously variable transmission with a maximum power of 142 kW, a maximum torque of 243 Nm and a fuel consumption of 6.2 per 100 km.
In fact, through the above comparisons, it is not difficult to find that despite the CR-V model with the "male-class" SUV, the Roewe RX5 is not inferior in all respects. In addition, compared with the former, the Roewe RX5 is more expensive. "Near the water floor", how consumers choose, I already have the answer.
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