Consumer-grade drones seem to be a big pie, and in fact they are. When Dajiang pushed the drone market toward the people, Xiaomi killed it.
According to the forecast of BI Intelligence, a market research institution, it is estimated that the market size of civil drones will reach US$98 billion in the next decade. At present, the market size of China's drones is around RMB 3 billion, with the advancement of policy technology. The consumer drone market will generate more value space.
Driven by technological advances and capital, the consumer drone market is surging. Investors want to create the next big Xinjiang, and entrepreneurs want to share a piece of capital in the wave of capital.
However, compared with industrial-grade UAVs, the use and focus of consumer-grade UAVs are different: the industrial-grade market pays more attention to aircraft technical indicators and industrial applications such as endurance time, load capacity, mission load, and operating radius. Level drones have high requirements for user experience. Since there are many differences, will the consumer-grade drone market that follows the industrial drones be able to "take off" after the deployment of industrial-grade drones?
According to the technological development of drones in recent years, and market feedback, it seems that the “take-off†of the consumer-grade drone market has to go through these five pits:
Technology pit: how to break through the technical bottleneck
Life time has always been an important bottleneck limiting the development of drone technology. Although compared to industrial-grade drones, the life of consumer-grade drones is not very high. However, at present, the technology of Dajiang can only achieve a theoretical weight of 500 grams. The drone flew for 17 minutes. Short battery life means high frequency charging times, which not only imposes high requirements on low voltage protection technology, but also means that it is difficult to reduce the risk factor. The current level is probably not enough to trigger a market explosion.
In addition, another technical problem with consumer drones is navigation. Consumer-grade UAVs are developing rapidly, involving a wide range of technologies, and flight control technology, integrated navigation technology, gyro-stabilized pan/tilt technology, wireless transmission technology, and intelligent software processing technologies are all in a state of immature state. The accuracy and reliability of navigation are severely constrained by these technologies. Moreover, some technical personnel pointed out that there are still some unmanned technologies in the drones that are likely to cause major hidden dangers. For example, visual barriers, the existing visual barrier technology has a large possibility of missed detection and misdetection, and the consequences of such errors may not only be the safety of the aircraft itself, but also threaten third parties and cause other major losses. .
Before these problems are really solved, consumer drones? It's just an expensive but impractical toy.
Experience pit: consumer drones pay more attention to experience
Unlike industrial drones, consumer drones need to pay more attention to the experience. In terms of experience, it is precisely because consumer drones need to control production costs that they cannot adapt to larger consumer groups.
For the market, consumer groups of consumer drones are gradually turning to professional amateurs. Amateurs are often immature in terms of maintenance and control. Therefore, there are many technical problems when the drone is over-constructed to the consumer level. For example, "the geomagnetic heading is still very high in the flight control algorithm. In many cases, the interference causes the control to completely fail." "GPS detection is in China, and automatic correction of the map is not implemented, resulting in the use of advanced functions such as waypoints and surrounds, because the map The problem of the error causing the collision machine is difficult for ordinary fans to solve, and this is the key to the experience of the drone.
In addition, many drones lacked security considerations at the beginning of the design, and rushed into actual combat without repeated testing. Moreover, most consumer-grade drones do not have a variety of backup systems. If any part of them fails, the drone is likely to crash.
For users of consumer drones, the cost is high, and it is a device that is difficult to use and has high risk of use. Before the problem of experience is solved, how many people will be willing to go to the consumer drone? consumption?
Market pit: the domestic market is chaotic, and foreign competition is fierce
The two most critical issues in the consumer drone market are the chaotic domestic market and fierce foreign competition.
“Domestic pricing is chaotic and market acceptance is not high.†Industry insiders describe the consumer drone market. "At present, the price difference between consumer-grade drones and industrial-grade drones is extremely large. The cheap 100 yuan on Taobao, expensive tens of thousands of yuan. Even the same performance, such as the same one for about 30 minutes Machines, there are prices of 60-800,000 yuan, there are also 4.5 to 60,000 yuan, and then the drone is not just a product, ordinary buyers generally have early adopters; this price status makes users have no choice."
The foreign consumer-grade UAVs are developing rapidly, and the market acceptance is high. Taking 3D RoboTIcs as an example, this manufacturer may be one of the biggest threats that Dajiang continues to dominate the consumer-grade UAV market. Forbes commented on this. If Dajiang Innovation is the "Apple" in the drone industry, then 3D RoboTIcs is the "Android manufacturer."
Compared with Dajiang, the 3D RoboTIcs quadrotor UAV Solo is much simpler. The difference between the closed DJI operating system is that the 3D RoboTIcs operating system is an open source, which can attract the interest of developers and other companies, such as dozens of low-cost UAVs that are weakening the advantages of Xinjiang. Cottage manufacturers. Its CEO Anderson has also said that if everyone is using 3D Robotics software, then the market will control 3D Robotics.
So how to leap into the big "pit" of the domestic market is a problem that the consumer drone industry must solve.
Industry pit: the industry chain is in crisis, the market is difficult to promote
From the current development trend of the drone industry, more and more technology giants are trying to occupy the dominant position of the consumer drone industry by controlling the core industry chain model. "In October last year, mobile chip giant Qualcomm also launched the Snapdragon Flight platform for the drone market, and in fact it has opened up the gap with the technology of drone manufacturers, although the latter is in some special The industry has had very successful applications and leading technologies, but it has not yet fully spread to consumer products," the industry insiders told Sida to Xiaobian.
And for consumer-grade UAV products, maintenance and troubleshooting are an important part of the industry chain. In the maintenance and repair of this sector, the industry is still in an extremely opaque state, not only expensive, but also a model of unilateral bargaining by manufacturers, which makes the enthusiasts who have already entered the pit extremely dissatisfied, which is also restricting consumer-level An important reason for the expansion of the aircraft market.
Policy pit: the attitude of the regulatory authorities is rampant, and the powers and responsibilities are difficult to define
The last problem that consumer-grade drones have to face is the policy.
The drone industry has been in an awkward position due to the deficiencies of the regulatory authorities and the security sector on drones. Uncertainty in policy poses a huge potential risk to the development of the industry. The scope of the flight permit, and the position of the military and regulatory authorities, such as the determination of the responsibility for the accident, remains a mystery. Although the policy does not necessarily have a negative impact on consumer drones, the instability of the policy must be taken seriously.
How to deal with unclear policies, how to design products and locate users within the scope of existing policies is also the last pit facing the drone market.
Consumer-grade drones undoubtedly have huge room for development. However, in the face of this vast market, how to face and solve difficulties is the key to a practitioner. The "takeoff" of consumer drones needs to solve the pit under the foot first, and even if it is flying high, it must use land as a starting point.
WARNING!
Do not plug two or more meters together!
IMPORTANT
Don't plug in an appliance where the load exceeds 16 Amp. Always ensure the plug of any appliance is fully inserted into the meter outlet. If cleaning of the meter is required, remove from mains power and wipe meter with a dry cloth.
KEYBOARD DEFINITION
1). SET: Set price with button UP.
2). MODE: Exchange display state.
3). UP: Set price combined with button SET.
GENERAL FEATURES
1).Display line power.
2).Display and memory accumulative total power quantity.
3).Display and memory total power charge of price.
THE DATA DISPLAY
Press MODE button the data displays as follows:
W →KWh →PRICE →COST/KWH
↑_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _↓
1). Plug in socket and power on, the meter will display real power.
2). Press MODE button once again and release, the meter will display accumulative KWh.
3). Press MODE button once again and release, the meter will display total power charge.
4). Press MODE button once again and release, the meter will display COST/KWH.
SETTING PRICE OF COST/KWH
1). Press SET button during display COST/KWH,the first digital COST/KWH flash, press UP button to set it.
2). Press SET button once again and release, the second digital COST/KWH flash, press UP button to set it.
3). Press SET button once again and release, the third COST/KWH flash, press UP button to set it.
4). Press SET button once again and release, the fourth COST/KWH flash, press UP button to set it.
5). Press SET button once again and release, the radix point COST/KWH flash, press UP button to set it.
DATA CLEAR
Press and hold MODE button for 5 seconds will clear KWH,PRICE and COST/KWH data.
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