The 2015 Mobile World Congress (MWC 2015) was held in Barcelona, ​​Spain on March 5th. Local MWC is quite lively. Many mobile phone manufacturers are taking the most recent work in this global communications field. The impact of the exhibition attracted the attention of the public and the media, mobile phones, tablets, wearables wave after wave. During the comprehensive exhibition, the inventory and the comprehensive performance of the major manufacturers on the MWC were recorded.
(1) Samsung
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Samsung's market performance in the fourth quarter of 2014 was not satisfactory. Whether it was sales or word of mouth, it was suppressed by Apple, so S6 has a special strategic significance for Samsung. Of course, we also saw the sincerity of Samsung at this exhibition, such as the improvement of the material of the fuselage, the deep optimization of the system and the release of the mobile payment platform SamsungPay, etc., all of which indicate that the competition between Samsung and Apple has extended from the previous hardware field. Software and services areas. As for who is going to die in 2015, it remains to be seen.
(2) HTC
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HTC's performance in 2014 can be described as “sweet and sweetâ€. Although the design and workmanship of the M8 is widely recognized, in the early stage of the listing, it faced the embarrassing situation of “satisfactionâ€, which made HTC change the “boutique routeâ€. Faced with tremendous pressure, the market gradually began to pick up in the second half of the year, which also allowed HTC to continue to adhere to its own strategy and launched a full-scale upgrade product M9. In addition, we also saw that HTC began to force the wearable market, actively deploying products such as smart bracelets and head-mounted displays, which may be the beginning of HTC's horizontal expansion of products.
(3) Huawei
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