[Text|High-tech LED reporter Wen Zhao] In July this year, the National Certification and Accreditation Administration issued the "Compulsory Product Certification Implementation Rules", in which LED drive power products were included in the scope of 3C certification, and will be enforced from September 1 next year. The promulgation of this regulation has also pushed many LED drive power companies to the cusp of attention of all parties.
Then, in the face of the upcoming new development trend of the industry, have the public power supply companies made relevant countermeasures? What impact does the current development of the company have? At the same time, what are their views on future industry trends?
On December 13th, at the 5th High-tech LED Annual Meeting held in Dongguan Guanlan Lake Dongguan Club, seven companies from Eurolink, Rungelai and Kegu Power gathered in Zhongheng’s “Smart Lighting†to dig you up. The next gold mine sub-forum, each keynote speech on these topics.
As an important part of LED lighting, the demand for LED driver power is gradually increasing. Many traditional power companies have also seen great market potential, and they have been involved in it and actively plan their layout.
“Being big and not strong is a feature of the rapid development of China's LED industry.†Jiang Shuxing, general manager of Eurolink Electronics Co., Ltd. believes that China's LED industry started late, subject to patent technology constraints, and inertia relies on foreign giant patents. The whole industry is caught in a quagmire of homogenization and price wars.
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General Manager of the European Union, Jiang Shuxing
In addition to this year's domestic market, the average power supply price has dropped by 10%-20%, and the small and medium power has reached 20%-30%. In this context, how to deal with the price war has become one of the challenges faced by power companies. “European Lutong Electronics has accumulated 20 years of experience in power supply technology precipitation and management. It has excellent R&D, manufacturing and quality assurance capabilities in IT equipment power supply and IPC industrial power supply.†Jiang Shuxing pointed out that it is necessary to ensure The high cost performance of the products, but also to deal with the market price war, the need to drive power companies have a good supply chain to support.
Jiang Shuxing said that for the LED drive power business, the pursuit of high quality products and high cost performance is more important than the pursuit of short-term profits.
"Our Lutong does not want to participate in price competition, but hopes to establish its own brand in the field of outdoor power supply." Jiang Shuxing said in his speech.
In addition, Jiang Shuxing also introduced that the power technology of Continental Express Electronics is mainly from the United States, which can guarantee the quality of products. Secondly, the company has a huge power production team (over 3,000 people), plus many parts are produced by themselves, so the price of raw materials More advantage. "We can reduce the cost from the procurement cost of the device alone. The large-scale procurement and production make the power supply of Continental Express have a strong price competitiveness." In the future, the company will also be involved in the research and development of digital and intelligent driving technologies. .
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