If the domestic mobile payment market is likened to the turbulent river, then Apple Pay is undoubtedly a long-awaited storm. This wind and heavy rain is bound to roll up a wave of layers, which will help the development of the entire NFC payment industry.
Apple Pay's entry into China is a watershed event. The front is that China's mobile payment market is dominated by third-party payment monopoly, and the only offline market is gradually being eaten by QR codes. The NFC industry has been tepid; After this, UnionPay and the bank as a behind-the-scenes pusher with Apple's "star effect" obviously played a role, the acceptance of the transformation is also gradual, more importantly, the attitude of mobile phone manufacturers are more optimistic, Mi Mi's Mi pay, Huawei's Huawei Pay is a good example.
According to the latest survey report by market research firm Strategy AnalyTIcs, more than 100 million users worldwide will use NFC mobile phones for mobile payments in 2016. The amount of transactions paid through NFC will rise from $30 billion in 2016 to $45 billion in 2017, and will increase year by year. The market for NFC payments is growing and the industry is seeing the dawn. However, it is not a simple matter to integrate traditional industries into the NFC industry. This is like the process of learning and adapting for ordinary consumers to accept NFC payments. Here, NFC+Cloud Platform of Love (Beijing) Technology Co., Ltd. It can provide companies with the ability to quickly integrate into the Internet payment market.
Ai Brush Technology is a pioneer and leader in the domestic NFC platform and application field. It is also the first veteran to stick to the NFC industry. Its products are widely used in operators, banks, public utilities and other fields. Love Brush Technology is committed to building an NFC+ system to create the ultimate experience of offline life, and to open up the entire scene of clothing, food, shelter and travel.
So what is the ability of the NFC+ cloud platform that loves to brush technology? What differentiated services can be offered to enterprises in today's fiercely competitive Internet + shopping environment? Love Brush Technology NFC+Cloud Platform is the world's first platform product that focuses on NFC capability access and operation. It provides one-stop NFC function access service for traditional industries and Internet companies. Enterprise users can access NFC+ cloud platform securely and quickly. With NFC capabilities, build your own NFC applications efficiently, build your own NFC offline scenarios, and participate in the Internet payment ecosystem.
In terms of security, Love Brush Technology's NFC+ cloud platform is based on the core high-base "network application service support operation platform" technology, following the nuclear high-base "J2EE standard specification", "microkernel integration framework" and "integrated management framework" specification Standard, with high security and high versatility.
In terms of application scenarios, the NFC+ cloud platform is compatible with all smart phones, smart wearable devices and smart POS. It is a traditional enterprise such as government agencies, public services, corporate campuses, scenic venues, business districts, and other Internet companies such as e-commerce and group purchases. Provide services. Its platform system can be applied to all major application scenarios in smart cities, including: smart tourism, smart enterprise, smart campus, smart business circle, smart community, smart campus and so on.
At present, Love Brush Technology NFC+ cloud platform has been opened up with three major operators, UnionPay, major commercial banks and large bus card platforms, and is expanding into more industry applications. At the same time, the NFC+ cloud platform is participating in the “Golden Pine Award†mobile payment industry's best solution selection campaign sponsored by the mobile payment network. Can it stand out among many enterprise solutions? The answer will be officially announced on April 18.
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